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Launched in December 2007 YouGoDo.com – the world’s playground, is experiencing very rapid growth. Within 6 months of launch YouGoDo was serving in excess of 1.5 million activity and experience seekers, with over 5.3 million pages of exciting activity and experience data, p.a.
The YouGoDo audience are educated, high earning, keen adopters of new technology. They are also of course activity seekers and experience hunters looking to travel.
Click here to download the YouGoDo Media Pack with full details.
YouGoDo offers advertisers the ability to implement flexible and highly targeted advertising campaigns, maximising effectiveness and minimising waste.
In addition to our standard CPM programs YouGoDo offer a range of exciting package options including blog inclusion, advertorials, competitions, site takeovers and site sponsorship opportunities.
YouGoDo is applicable to all sizes of business and budgets, from international airlines and the world’s leading sports equipment manufacturers wanting to build their brands globally, down to the beach side restaurant or private rental apartment wanting to attract visitors to their area.
A few examples:
The sophisticated YouGoDo Ad Engine assesses the best adverts to show to the end users using a combination of:
The YouGoDo Ad Engine matches these details to the adverts on our system, to show YouGoDo users the most relevant adverts, as specified by our advertisers. This intelligent targeting maximises the chances of relevant end users finding our client´s adverts, and hence the success of their advertising.
The YouGoDo Ad Engine currently serves effective image based adverts to our activity and experience seekers in four Ad Zones. More options - banner, etc will be implemented soon.
The first 3 of the 4 Ad Zones appear “above the fold” on all screens. Zone 4 is generally below the visible screen area, until the user scrolls down the page. However the rich YouGoDo content means most users scroll down to see more detail.
The Ad Zones appear on three different YouGoDo page types, and Advertisers can also elect to show their adverts on any of these page types:
The adverts below are shown for sizing purposes only. The design and supply of the advert is usually down to the advertiser, however YouGoDo can provide a design service to assist advertisers with little or no graphics skills.
We currently allow image adverts on YouGoDo in the following formats:
The maximum file size for any individual advert is 50 KB.
Advertisers can accurately elect when they wish YouGoDo to show their adverts, using a combination of selection criteria.
The YouGoDo Ad Engine allows adverts to be non-targeted, highly targeted, and everything in between.
Targeting criteria available:
Adverts are only shown when at least one item from each specified criteria group is matched. For example:
The YouGoDo Ad Engine will give preference to those adverts that are most targeted to the end users search criteria. For example: If the end user is searching for “Surfing” in “New Zealand”, adverts that target both “Surfing” and “New Zealand” will be served up first before adverts that only target “Surfing” or “New Zealand”.
YouGoDo advertising is based upon Cost per 1,000 Impressions (CPM) – The client specifies their desired cost per impression. NB: CPM (using M – the Roman number symbol for 1,000 is the term used for the cost for 1,000 impressions, also known singularly as CPI!). Adverts are shown using the selection criteria specified by the client and the cost per impression is charged to their account each time their advert is shown upon the site.
Advertising on YouGoDo starts from as little as €25/£20/$40 US! For this we will show 1,000 image adverts to YouGoDo users who, as a result of our tight targeting, are very likely to be interested in your products and services. Full details of advertising rates can be found in our media pack - Click here to download the YouGoDo Media Pack with full details.
Pre payment must be made prior to adverts going live. Clients should allow a maximum of 1 week from receipt of order, payment and artwork (whichever is provided later) before adverts go live. YouGoDo accepts most major credit cards.
YouGoDo allows clients to advertise, in an effective graphical way, to a highly targeted and fast growing user base of experience and activity seekers. This includes travellers, thrill seekers and those simply looking for ways to entertain themselves and their families in their own locality. YouGoDo encourages people to ‘get out there and do something different!’.
YouGoDo end users are on our site because they are looking to go somewhere and/or do something. This, together with the ability of the YouGoDo Ad Engine to allow advertisers to highly tune their target audiences, ensures very cost effective advertising.
Click here to contact us about advertising on YouGoDo.
© YouGoDo S.L. 2010 - 2017